Industry

Real estate

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What we did

Place-making strategy & brand identity

Individual building naming & branding 

Marketing campaigns 

Website 

Brochures and investor materials

Immersive sales suite

UK’s first major fossil fuel-free mixed-use development.

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We have worked with Native Land since its founding, building a partnership shaped by shared ambition and trust. Over that time, we’ve supported every stage of the company’s evolution – from world-class prime residential developments to its repositioning as a leading mixed-use developer.

This is exemplified at Bankside Yards, the 1.3 million sq ft South Bank destination where, from planning consent through to launch, we have shaped enduring place and building brands, communications and campaigns.

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We weave placemaking into the brand narrative, creating a sense of what life will be like – even before building starts.

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When Mandarin Oriental chose Bankside Yards for their first hotel on London’s South Bank, we integrated it into the placemaking strategy and narrative.

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We named and branded Arbor, the landmark HQ building at the heart of Bankside Yards, setting the standard for the rest of the scheme.

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Residential life at Bankside Yards is a key part of the story. Captivating images and video told a story that went far beyond function, making a deep emotional connection with potential residents at Opus. And our advertising campaign broke the mould in the sector, using art and culture as inspiration.

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It isn’t just about buildings, it’s also about lifestyle. We created an Italian-inspired brand for Volta, a coffee shop and wine bar in one of the railway arches.

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Bold place-making and storytelling bring a lost area of London back to life

Bankside Yards: Native Land

Bold place-making and storytelling bring a lost area of London back to life

Bankside Yards: Native Land

UK’s first major fossil fuel-free mixed-use development.

We weave placemaking into the brand narrative, creating a sense of what life will be like – even before building starts.

When Mandarin Oriental chose Bankside Yards for their first hotel on London’s South Bank, we integrated it into the placemaking strategy and narrative.

We named and branded Arbor, the landmark HQ building at the heart of Bankside Yards, setting the standard for the rest of the scheme.

It isn’t just about buildings, it’s also about lifestyle. We created an Italian-inspired brand for Volta, a coffee shop and wine bar in one of the railway arches.

More projects

Later living in London never looked so good

Riverstone

An unrivalled experience

Burlington Gate: Native Land

All projects

About

Journal

Contact

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Bold place-making and storytelling bring a lost area of London back to life

Bankside Yards: Native Land

Bold place-making and storytelling bring a lost area of London back to life

Bankside Yards: Native Land

UK’s first major fossil fuel-free mixed-use development.

We weave placemaking into the brand narrative, creating a sense of what life will be like – even before building starts.

When Mandarin Oriental chose Bankside Yards for their first hotel on London’s South Bank, we integrated it into the placemaking strategy and narrative.

We named and branded Arbor, the landmark HQ building at the heart of Bankside Yards, setting the standard for the rest of the scheme.

It isn’t just about buildings, it’s also about lifestyle. We created an Italian-inspired brand for Volta, a coffee shop and wine bar in one of the railway arches.

More projects

Later living in London never looked so good

Riverstone

An unrivalled experience

Burlington Gate: Native Land